Cereal

Popular Categories
Cereal Bars Category

Cereal Bars

Everyday & Family Cereal Category

Everyday & Family Cereal

Kids Cereal Category

Kids Cereal

Oats & Porridge Category

Oats & Porridge

Granola & Muesli Category

Granola & Muesli

Kellogg's Category

Kellogg's

Filters
Viewing 1 - 24 of 98 results
  • Kellogg's Coco Pops Cereal 480g
    (10 customer reviews)
    £2.00
    42p per 100 g
    Hot Buy
    Add to Basket
  • Weetabix Cereal 36 Pack
    (8 customer reviews)
    £3.75
    10p per 1 unit

    3 for
    £10.00

    View Offer
    Add to Basket
  • Kellogg's Corn Flakes Cereal 720g
    (8 customer reviews)
    £2.50 Was £3.25
    35p per 100 g
    Hot Buy
    Add to Basket
  • Cadbury Brunch Bar Choc Chip 6 Pack 192g
    (3 customer reviews)
    £1.00
    52p per 100 g
    Add to Basket
  • Kellogg's Krave Chocolate Hazelnut Cereal 375g
    (10 customer reviews)
    £2.00
    53p per 100 g
    Add to Basket
  • Kellogg's Crunchy Nut Corn Flakes Cereal 500g
    (12 customer reviews)
    £3.00
    60p per 100 g
    Add to Basket
  • Weetos Chocolate Hoops Cereal 500g
    (4 customer reviews)
    £3.00
    60p per 100 g

    2 for
    £4.00

    View Offer
    Add to Basket
  • Kellogg's Rice Krispies Cereal 510g
    (5 customer reviews)
    £2.00
    39p per 100 g
    Add to Basket
  • Weetabix Crispy Minis Chocolate Chip Cereal 600g
    (7 customer reviews)
    £3.25
    54p per 100 g

    2 for
    £4.00

    View Offer
    Add to Basket
  • Kellogg's Crunchy Nut Hazelnut & Chocolate Granola 380g
    (27 customer reviews)
    £3.00
    79p per 100 g

    2 for
    £4.00

    View Offer
    Add to Basket
  • Slimming World Hifi Fall For Me Fruit And Nut Bars x 6 Pack
    (30 customer reviews)
    £1.95
    £1.63 per 100 g
    Exclusive to Iceland
    Add to Basket
  • Kellogg's Fruit Winders Strawberry Snack 5 x 17g
    (5 customer reviews)
    £1.00
    £1.18 per 100 g
    Add to Basket
  • Kellogg's Frosties Cereal 500g
    (23 customer reviews)
    £2.50 Was £3.00
    50p per 100 g
    Add to Basket
  • Shreddies The Original 720g
    £3.20
    44p per 100 g
    Add to Basket
  • Kellogg's Coco Pops Cereal Bars 6 x 20g (120g)
    (12 customer reviews)
    £1.00
    83p per 100 g
    Add to Basket
  • Slimming World Hifi Cherish Me Choc Orange Bars x 6 Pack
    (8 customer reviews)
    £1.95
    £1.63 per 100 g
    Exclusive to Iceland
    Add to Basket
  • Nestle Cookie Crisp 500g
    (1 customer reviews)
    £2.00
    40p per 100 g
    Add to Basket
  • Cheerios Multigrain 390g
    (3 customer reviews)
    £2.65 Was £2.70
    68p per 100 g
    Add to Basket
  • Quaker Oat So Simple Big Bowl Golden Syrup Porridge Sachets 6x49.6g
    £2.00
    67p per 100 g
    Add to Basket
  • Kellogg's Special K Original Cereal 500g
    (15 customer reviews)
    £2.00
    40p per 100 g
    Add to Basket
  • NESTLÉ HONEY CHEERIOS Cereal Bars 6 x 22g Box
    £1.00
    76p per 100 g
    Add to Basket
  • Kellogg's Fruit 'n Fibre Cereal 700g
    (12 customer reviews)
    £3.00
    43p per 100 g
    Add to Basket
  • Go Ahead Fruit Slices Forest Fruit 218g
    (3 customer reviews)
    £1.00
    46p per 100 g
    Add to Basket
  • Quaker Oat So Simple Big Bowl Original Porridge Sachets 6x38.5g
    £2.00
    87p per 100 g
    Add to Basket
Popular Categories
Toilet Roll, Kitchen Roll & Tissues

Toilet, Tissues & Kitchen Roll

Household Category

Household

Drinks Category

Drinks

Bakery Category

Bakery

Fresh Category

Fresh

Bigger Packs Category

Bigger Packs

Hot Buys Category

Hot Buys

Everyday Essentials Category

Everyday Essentials

£1 Value Category

£1 Value

New Category

New

Offers Category

Offers

Summer

Summer

Breakfast is the most important meal of the day, so start it off right by stocking up on cereal.

​When it comes to breakfast, there’s nothing more convenient than a scrumptious bowl of flakes, pops or other tasty classics. Browse our extensive range of family favourites from all the top brands.

Crunch down on granola cereal, stir up a bowl of hot, creamy porridge with our vast selection of traditional and flavoured oats, and make mornings that little bit easier with our huge range of kids cereal.

When a more relaxed breakfast at home just isn’t an option, our delicious selection of breakfast bars are perfect for enjoying on-the-go, and come in lots of forms and flavours.

You’ll even find a variety of light options, including low carb cereal varieties.

Fill your basket with your favourite breakfast cereal today – and don’t forget the milk!