At Iceland, we’re dedicated to providing the highest quality products and so we’re extremely proud to be Good Housekeeping Approved - the world’s most prestigious mark of excellence.
With more than one hundred years of evaluating consumer products, The Good Housekeeping Institute has grown to become one of the world’s most prestigious stamps of quality across all sectors.
By taste-testing thousands of your favourite food products, Good Housekeeping bring you the very best on the shelves through their approval certificate – and we’re extremely proud to be part of that.
But we weren’t approved by chance! It’s through using the most authentic and trusted sources, building strong relationships with each of our suppliers, and upholding the highest standards at every step that we’ve become recognised for our unwavering quality.
Our advantage? As the UK’s leading frozen retailer, we freeze all our products as soon as they are picked, caught or made, locking in all nutrients, freshness and flavour at its peak quality.
Shop the full range of products approved by Good Housekeeping today, and enjoy free next day delivery when you spend £35.