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Reasons to Love Frozen

The Power of Frozen delivers food that is nutritious, flavoursome, safe, high quality and yet great value for money. We carefully select food from across the globe to freeze and bring to our stores, providing an extensive, varied and unique eating experience.

Increasing use of frozen food leads to reduction in food waste, benefiting the family budget and the environment.

Keeping healthier options in the freezer, such as fruit, vegetables, lean meat and fish, helps families to choose a more balanced diet in line with government recommendations.

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